Why Artificial Intelligence is a New Asset for Real Estate Photo Editing in 2024



Failing to leverage the power of artificial intelligence in edits can result in lackluster images that fail to showcase properties in their best light, leading to longer listing times and missed opportunities. With AI-powered editing tools, real estate professionals can improve their marketing efforts and gain a significant advantage over the competition.



AI Real Estate Photo Editing

AI has revolutionized edits by introducing powerful features such as sky replacement, virtual staging, and 3D modeling. Additionally, AI-assisted lighting, image recognition, and descriptive analysis have significantly improved the accuracy and efficiency of edits. Meanwhile, work, movement, and pattern recognition help streamline workflows and automate repetitive tasks.

An outside view of a house with a tree in front and the lights on insider

Why is artificial intelligence important for the property market? Is it really the way forward? And if it isn’t, then why do some software developers begin the journey?

In today's highly competitive property market, real estate photography plays a vital role in attracting potential buyers. These advanced capabilities allow professionals to seamlessly enhance properties and create compelling visuals that resonate with buyers.

Table detailing the benefits of AI for editing real estate images

What Is the Difference Between Artificial Intelligence and Automation in Real Estate Photography?

Artificial intelligence and automation are often interchangeably used terms, and that alone does not connote correctness. The basic principle of these two terms is the intent to make processes easier. They both allow professionals to cater to a business faster and meet turnaround times quicker.

Artificial intelligence is a form of automation. It consists of an algorithm that continuously learns and suits the user’s pattern of behavior to offer something more convenient and tailored to their needs.

A professional editor has come up with a set of steps to enable them to churn enhanced photographs faster to meet a deadline. Artificial intelligence, in this case, would learn the way an editor works through his movement

In the process, it can suggest or even implement efficiency-improving tips and changes in the software to allow faster methods while maintaining the level of quality of the work.

Automation, on the other hand, does not continuously learn or recognize patterns. It only enables efficiency in applying edits. These come in the form of batch processing, one-click changes, and the like

This can also help editors easily meet a tight deadline by working on multiple photographs at the same time or creating shortcuts. There is a degree of intersection.

How Can Artificial Intelligence Help Real Estate Photographers?

Artificial intelligence aids editors in numerous ways, which in turn helps a property business meet its objectives. It can provide efficient ways of working and, in some cases, do some of the work for you. 

However, it isn’t limited to recognizing work done by the editors; it also can recognize patterns in pictures. Artificial intelligence automates photography edits. It enhances shots by adjusting lights, enhancing colors, and removing objects. 

More than that, it generates video variants for social media. It automates edits, including functions like cropping, straightening, and preset edits. While implemented, artificial intelligence in real estate photography has considerable growth potential.

A white-themed interior of a house

1. Lighting Enhancement

Lighting creates depth in real estate photography by affecting contrast, shadows, and highlights. AI can predict the ideal conditions. By leveraging artificial intelligence edits, photographers and editors can:

  • Receive suggestions on optimal times to shoot based on location and date
  • Better plan and schedule their photoshoots for the best possible results
  • However, this application is still in its early stages and requires further research and advancement

2. Sky Replacement

Edits can be tedious, especially if the landscape is populated with objects with irregular shapes. We normally encounter trees with leaves pointed out and scattered in different directions. Clients also have us edit fences with defined yet minutely distributed patterns.

Artificial intelligence can easily recognize this. You can execute a sky replacement without needing to pay too much attention to making sure these little details are also cleanly outlined.

Adobe Photoshop, for instance,has its latest iteration backed up by artificial intelligence, and its orientation toward industries like the real estate market is a testament to their continuing thrust for improvement and efficiency. 

Its sky replacement module now comes at the click of a button. Gone are the days when outlining was a prerequisite. The artificial intelligence can detect where the background ends and the foreground object begins, making this one heck of an editing software.

3. Virtual Staging

AI-powered virtual home staging is revolutionizing real estate marketing. This tool enables editors to digitally furnish vacant properties with virtual furniture. By enhancing a space's appeal to potential clients, this technology offers several advantages:

  • Makes vacant spaces look move-in ready and inviting
  • Enables customization to match buyers' tastes by swapping outdated furniture
  • Likely to become a standard industry practice soon due to its effectiveness

An outside view of a fully-furnished house with a unique roofing

4. 3D Modeling

Many editors also use AI to convert 2D pictures into detailed and interactive 3D models for virtual tours. I mainly use 3D modeling in real estate photography to create digital twins of properties. Artificial intelligence-powered 3D modeling provides these benefits for agents and photographers.

  • Precise digital replicas for planning renovations or visualizing unfinished spaces
  • Demonstrating a property's full potential to buyers through immersive experiences
  • Streamlining the marketing and sales process

5. Image Recognition and Descriptive Analytics

One of the best things about artificial intelligence is its image recognition capabilities. I use them to identify key structural features, particularly bedrooms and bathrooms. 

AI technology continues to mature and demonstrate its value in real estate photography. As you implement this to a wider application in your business, you can improve image quality and efficiency. This innovative application generates descriptive analytics, which:

  • Automatically generate detailed descriptions based on analysis
  • Create voice-enabled listings, streamlining the listing system
  • Offer significant production and time savings, though still in the early adoption stages

6. Work, Movement, and Pattern Recognition

One unique feature of Photoshop is the Discover Panel. This is a library of anything that the editor would want to look for and either click to execute it or learn how to do it.

The beauty of this artificial intelligence feature is it can detect the history of your work, movement, and patterns to recommend what you might be looking for and supplement that with further topics. 

A business that may expect something mind-blowing from professional editors is highly possible with the combination of techniques embedded within the Discover Panel. 

This makes the whole process of learning and discovery much more targeted and tailored so mastery of a particular skill will be richer.

Is AI the Future for Real Estate Photography Edits?

No doubt that artificial intelligence is an asset for businesses and professional realty editors. It was created with these two entities in mind, and with efficiency at its core. The dawn of artificial intelligence for editors points to a positive outlook of more capacity and faster delivery. 

A big house with a spacious yard

Be careful about moving towards the future where artificial intelligence can easily take over the craft that for so many years, was built by creativity and human ingenuity. It will be best to maintain the human aspect while allowing AI to speed things up where it can. 

There might be arguments around artificial intelligence being a replacement for professional editors. Another revolves around businesses considering AI to do most of the work for editors. The goal is to encourage a better and bigger industry both for businesses and professionals.

Pros

There are aspects that most editors and real estate businesses can benefit from. 

  • Faster turnaround times
  • Higher capacity for work
  • Cleaner and computer-assisted work

Higher levels of these could spell higher profit and growth levels in the real estate industry. The more these can be made efficient, the faster sales could start selling. This productivity leads to a chain of maximizing time and resources to make more money.

Cons

Cons, on the flip side, represent losses on the editor's end. In years to come, the expertise could be lost with the next generation of editors heavily relying on artificial intelligence rather than learning the craft from the bottom up.

  • Loss of professional expertise
  • Reliance on software with AI

There could be targeted learning and development due to artificial intelligence. However, the case could be different if a learning professional would not go through the route of learning and instead rely on what AI has to offer for edits.

A luxurious house with glass walls, big garage, and green lawn

Related Questions

Is There an AI That Can Edit My Photos?

Yes, artificial intelligence-powered tools can edit your shots by automatically applying various post-processing techniques. You can sign up for applications like the one and only Magisto, the famous Videoshop, and Adobe Premiere Elements, which have AI functions like adjusting exposure, color correction, and removing unwanted objects.

Can Real Estate Photos Be Edited?

Real estate photos can be edited to enhance their visual appeal. By removing unwanted signposts, cluttered wires, and even bystanders, you can make properties look more inviting and attractive to potential customers.

What App Do Realtors Use for Pictures?

Many realtors use Adobe Photoshop or Adobe Lightroom to post and edit their photos. These applications offer powerful tools and commands specifically designed for enhancing real estate imagery.

Conclusion

By embracing artificial intelligence in real estate edits, editors can streamline their workflows, deliver consistently high-class results, and create visually stunning images that captivate potential buyers. This cutting-edge technology empowers professionals to stay ahead of the curve, offering a competitive edge in an ever-evolving industry while providing an exceptional visual experience.

 

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